Use Case

Emergency call routing for home service businesses

When a caller reports a burst pipe, no heat, or sparking outlet, Cerlo routes the call to your on-call tech—and escalates to backups if they don't answer.

The Problem

Emergencies can't wait until morning

A homeowner calls at 2 AM with no heat in January. If no one answers, they call someone else—or the situation gets worse.

Relying on voicemail or a shared on-call phone means missed calls and frustrated customers. You need a system that actually reaches your tech.

How It Works

Cerlo identifies emergencies and routes to on-call

You define what counts as urgent. Cerlo handles the rest.

1

Caller describes the issue

Cerlo asks what's happening. If the caller mentions no heat, a leak, or a hazard, Cerlo flags it as urgent.

2

Details captured first

Before routing, Cerlo captures address, issue details, and contact info—so your tech has context.

3

Call routed to on-call

Cerlo connects the caller to your on-call tech. If no answer, it escalates to your backup roster.

4

Summary sent to team

Whether or not the call connects, your office gets a summary of the request and outcome.

What You Get

Benefits for your team

Faster response times

Urgent calls reach your tech in seconds—not hours.

Automatic escalation

If on-call doesn't answer, Cerlo tries your backup—no manual handoff required.

Context before the call

Your tech sees issue, address, and caller info before picking up.

Example

What an emergency call looks like

Caller:"I have water pouring out of my ceiling—something burst."
Cerlo:"I understand. What's the service address?"
Caller:"456 Maple Lane."
Cerlo:"Got it. I'm connecting you to our on-call technician now."
FAQ

Common questions

How does Cerlo know it's an emergency?

You configure emergency triggers during setup—like "no heat," "flooding," or "sparking outlet." Cerlo listens for these and routes accordingly.

What if my on-call tech doesn't answer?

Cerlo escalates to your backup roster automatically. You set the order and timing.

Can I change who's on-call each week?

Yes. You manage your on-call schedule in the Cerlo dashboard.

Never miss an emergency call

Join early access and set up emergency routing for your on-call roster.