Privacy Policy
Last updated: December 29, 2025
Overview
Cerlo (“Cerlo”, “we”, “us”) provides an AI receptionist service designed for home service businesses. This Privacy Policy explains what information we collect, how we use it, and the choices you have.
Information we process
Depending on your configuration and how you use Cerlo, we may process:
- Contact details you provide (name, email, business name, phone number).
- Caller-provided information during calls or messages (such as name, address, and request details).
- Call and message metadata (timestamps, duration, routing outcomes).
- Conversation content such as transcripts or summaries, if enabled.
- Technical data (device/browser data, IP address, log data) for security and reliability.
How we use information
We use information to:
- Provide and operate the service (answer calls/messages, capture requests, route emergencies).
- Improve reliability, safety, and performance.
- Provide customer support and troubleshooting.
- Comply with legal obligations and enforce our terms.
Service providers
We may use third-party service providers to deliver the service (for example, calling/messaging providers, hosting, storage, and AI processing). These providers process data on our behalf under agreements intended to protect it.
Data retention
Retention depends on your plan and configuration. We retain data only as long as needed to operate the service, support your workflows, comply with legal obligations, and resolve disputes. You may request deletion as described below.
Your choices and requests
You may request:
- Access to business account information we maintain.
- Correction of inaccurate information.
- Deletion of business data, subject to legal and operational requirements.
To make a request, contact: support@cerlo.ai.
Security
We use reasonable administrative, technical, and organizational measures to protect information. No method of transmission or storage is 100% secure, and we cannot guarantee absolute security.
Changes to this policy
We may update this policy from time to time. If we make material changes, we will update the “Last updated” date.